Top 5 Virtual Fitness Programs in the US, Q2 2022

Throughout the second quarter of 2022, the top 5 virtual fitness programs in the United States exhibited noteworthy trends in weekly downloads, revenue, and active users. Here’s a detailed look at the performance of these leading apps:

Fitbit: Health & Fitness experienced a varied performance in weekly revenue, starting at approximately $1.25M at the end of March and peaking at about $1.95M in the final week of June. Weekly downloads fluctuated, reaching a high of around 75K in early May and tapering off to about 55K by the quarter's end. The app maintained strong engagement with weekly active users hovering around 6.7M throughout the quarter.

Peloton: Fitness & Workouts saw a steady increase in weekly revenue, peaking at roughly $1M in late April. Weekly downloads showed variability, ranging from 19K to over 31K, with a notable increase in mid-June. Active users remained relatively stable, ending the quarter with around 434K.

onX Hunt: GPS Hunting Maps demonstrated consistent weekly revenue, starting at about $1.1M and ending at approximately $690K. Downloads showed a peak of around 35K in early June, while active users fluctuated, reaching around 160K in early April and dropping to about 139K by the end of June.

AllTrails: Hike, Bike & Run displayed significant growth in weekly revenue, peaking at about $814K at the end of June. Weekly downloads reached a high of approximately 104K in the final week of June. Active users showed a steady increase, ending the quarter with around 668K.

Strava: Run, Bike, Hike saw a consistent increase in weekly revenue, peaking at approximately $493K in late May. Downloads surged to around 95K in the last week of June. The app maintained a strong user base with weekly active users reaching around 1.3M by the end of the quarter.

For more detailed insights and comprehensive data, visit Sensor Tower.